What is Business as usual (BAU)?

Business as Usual Definition and Meaning

BAU stands for Business As Usual. It denotes the typical operations and tasks necessary to maintain the essential functions of a business. In simple words, BAU describes the everyday routines and activities of employees within an organization. These activities help to ensure the organization is functioning smoothly.

BAU in OKR Framework

Within the OKR framework, Business As Usual aligns closely with Key Performance Indicators (KPIs). KPIs serve as the numerical metrics used to assess the achievement of objectives. On the other hand, BAU metrics are independent of OKRs. An illustration of this is “1200 organic new visitors daily on the website,” which represents a BAU metric.

Key Differences Between BAU and Projects

There are distinct differences between Business As Usual and Projects. 

  1. Projects aim to transform the entire business, whereas BAU focuses on recognizing necessary changes. 
  2. Projects concentrate on managing associated risks. Whereas, Business As Usual minimizes those risks. 
  3. Projects have specific deadlines for completion, but BAU activities are ongoing and indefinite. 
  4. Additionally, Projects require capital investment, whereas Business As Usual does not. 
  5. Projects typically involve cross-functional teams, while BAU relies on functional teams. 
  6. Finally, Projects are unique and non-repetitive, while Business As Usual tasks tend to be repetitive in nature.

Onboarding a New Employee with BAU

Bringing a new employee on board can be hard. That is why it is important to quickly integrate them into their regular tasks. 

The first step involves outlining the strategy that demonstrates how the newcomer will enhance the organization. It is essential to equip them with resources to keep them informed about company practices. 

After this, the new hires get the important materials. This will help make their onboarding process smooth and effective.

Common Changes in Business as Usual

Whenever there are small changes in Business As Usual, they affect the standard procedures of a business. Examples of such changes include: 

  1. Reassigning an employee to a different department,
  2. Adjusting an employee’s work schedule from a fixed to a flexible shift, and,
  3. Alterations in an employee’s duties and responsibilities.

“Business as Usual” as Idiom

The phrase “business as usual” means to keep doing things normally. This happens even when there are unusual or disruptive events. It implies that despite challenges, changes, or interruptions, an individual, organization, or situation maintains its standard practices or behavior.

Common Contexts

  1. Workplaces: Sometimes, this phrase is used to show a lack of response to important changes or emergencies. For example, people might say, “Even with the new rules, it’s just business as usual for this industry.”
  2. Crises: Sometimes used critically to point out a lack of response to significant changes or emergencies (e.g., “Even with the new regulations, it’s just business as usual for this industry.”).
  3. Everyday Life: In personal situations, this shows a return to routine or an effort to keep things normal. For example, “After the power outage ended, it was back to business as usual.”

Nuance in Tone

  1. Neutral: Indicates stability or resilience.
  2. Critical: Suggests complacency or resistance to change when adaptation might be necessary.

The phrase emphasizes steadiness but can also underline the need for re-evaluation if the “usual” no longer serves the context effectively.

FAQs (Frequently Asked Questions)

Business as usual (BAU) refers to the normal day-to-day operations, activities, and processes that a business carries out to maintain its standard functioning. It represents the routine, ongoing work that is expected and essential for the business to meet its objectives without any major disruptions or changes.

A BAU process refers to the set of routine, standardized tasks and procedures that an organization carries out to maintain its normal operations. These processes are essential for the organization to function effectively and achieve its objectives without requiring special projects or initiatives.

An example of Business as Usual (BAU) is a bank processing daily customer transactions, such as deposits, withdrawals, account inquiries, and loan payments. These routine activities are part of the bank’s standard operations and are performed consistently to ensure seamless service delivery without requiring special projects or changes.

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