Marketing teams always aspire for more quality leads. The tricky part here is – how are they going to get those leads?
That’s where OKRs come into the picture. The goal-setting tool is used by marketing and all other departments in an organization. OKRs assist in setting challenging yet ambitious goals with measurable results.
Whether you’re revamping your SERP and displays or SEO is your focal point – marketing OKRs are developed. They assist you in tracking your progress, creating alignment, and encouraging engagement with the goals.
Browse through the marketing OKR examples below to get an overview of how you can set OKRs for your own marketing teams and how to achieve those objectives in accordance.