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Product Team

Our OKR templates will enable your organization to accomplish all the fundamental missions. Track, measure, and evaluate your teams’ achievements in an organized and well-structured manner.

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Product teams often just follow roadmaps, complete a project, and tick the check-boxes after completion. The work doesn’t end with completing a project or launching a new product; creating value and getting satisfied customers is the goal.

Let us introduce OKRs, a collaborative goal-setting tool used by product teams and all the other departments in an organization. They assist in setting motivational and ambitious goals with measurable results.

The focal point of product OKRs is to enhance success, measured by the changes in customer behavior. OKRs are all about measurable results you desire to achieve, not just ticking the check-boxes.

Mentioned below are some Product team OKR examples to give you an overview of how to set goals for your teams.

Objective:

Create a new product vision

Key Results:
  • Interview 30 potential customers and get their feedbacks
  • Bring the usability score to an 8 out of 10 on UX mockups from 10 potential customers
  • Explain 5 elements in UX mockups to enhance engagement from users
  • Get an internal feedback score of 10/10
Objective:

Launch the new product with utmost efficiency

Key Results:
  • Conduct 20 customer development interviews
  • Do at least 3 training sessions of the new product with marketing and sales teams
  • Review 20 customer requirements documents by product marketing team
Objective:

Deliver the new features 2x faster

Key Results:
  • Boost the sprint team velocity from 25 to 40 points
  • Reduce bugs-per-feature metric from 1.5 to 0.5
  • Decrease the average lead time, from defining product feature to delivery by 5 weeks
Objective:

Conduct a successful product launch

Key Results:
  • Make the product available to all by first week of next month
  • Launch the product with 85%+ target features
Objective:

Enhance the process of releasing a product

Key Results:
  • Decrease the number of bugs found after the release by 25%
  • Reduce the sign-up flow churn from 45% to 15%
  • Increase the rating of new version on app store from 4.0 to 4.5
Objective:

Boost the levels of customer satisfaction

Key Results:
  • Increase the NPS score from 8.0 to 9.5
  • Decrease the monthly amount of support tickets per customer from 2.7 to 2.2
  • Complete >20 phone interviews with the churned clients
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- Sonali Adity, Senior HR Admin, Kommunicate
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